Pricing tiffin and subscription plans
A plan sells regular income, and the price must still cover a day when a customer does not eat.
Start from the cost of one meal
Add the cost of ingredients, gas, packing, delivery and your time, and divide by the meals you make. That is your cost per meal. Do this once a month because prices change. Then decide the profit you want on each meal, which gives the price of one meal.
Plans by length
| Plan | Meals | Price (made-up meal price 90) | What the customer saves |
|---|---|---|---|
| Single meal | 1 | ₹90 | none |
| Weekly (6 days) | 6 | ₹510 | ₹30 |
| Monthly (26 days) | 26 | ₹2,160 | ₹180 |
The example gives about 6 percent off the weekly plan and 8 percent off the monthly plan. A longer plan earns a bigger discount because it saves you the work of finding customers and chasing payments. Check the discount against your margin before you offer it: the discount calculator shows how many extra sales a price cut needs.
Holidays and skipped days
Decide the rule before the first plan: for example, "two skipped days a month with a day's notice are added to the end of the plan". Without a rule, every skipped day is an argument. The book shows the end date of each plan so you can add days when you agree to a skip.
Take payment first
Ask for payment at the start of the plan. It stops unpaid plans and gives you money to buy ingredients. The book shows each unpaid balance.
Common questions
Should I give a free trial meal?
Many sellers do for the first day. Count it in your costs and tell the customer it is a trial.
What if prices of ingredients go up?
Review your prices every month and tell customers a month before a change. Plans already paid keep the old price until they end.
Keep going
- Tiffin and subscription bookOpen the register
- All guidesMore for small businesses
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The registers keep their data in your own browser and send nothing to us. Names, numbers and prices in the examples are made up. No law, tax or fee is stated here: check local rules where they matter. Checked 14 November 2026.