Catalogue for artificial jewellery
What to put in the list, how to photograph it and how to take orders for this kind of shop.
How to organise it
Jewellery is bought by sight and by price band. Organise by occasion (daily, party, bridal) and by price, and show one hero photo for each set.
An example list (made-up items and prices)
| Item | Price | Description |
|---|---|---|
| Jhumka earrings | ₹349 | Oxidised silver look |
| Kundan necklace set | ₹1299 | With earrings |
| Bangles set of 4 | ₹399 | Glass, pick your colour |
| Bridal set | ₹2499 | Necklace, earrings and tikka |
| Anklet pair | ₹249 | Light, adjustable |
| Hair clips (pack of 3) | ₹149 | Pearl and stone |
Start from this example It fills the maker with these items. Replace them with yours.
Photos
Use a plain dark or light cloth, soft daylight and a close-up. Add a photo on a person for scale. Show the true colour, because colour mismatch is the top cause of returns.
Words
State the material in plain words ("brass with gold polish", "glass beads") and care ("keep dry, store in a box"). Do not call it gold or silver if it is not.
Taking orders
Offer gift packing, and say your exchange rule for damaged or wrong items. Customers like to see a price band, so group the list by price.
What to avoid
Claiming that artificial jewellery is real gold, silver or stone. It is misleading and illegal in many places.
The example in numbers
The example has 6 items. Priced items run from ₹149 to ₹2499, and one of each would cost ₹4,944. The prices are made up. Use the target price and profit calculators on the seller profit section to set real ones from your own costs.
Before you share it
- Check every price and every spelling once more, on the phone a customer will use.
- Open the order link on your own phone and send yourself a test order.
- Put your hours and delivery area in the line under the shop name.
- Remove any item you cannot supply today.
- Save the catalogue file, so you can reload it next season.
Read how to show prices and taking orders on WhatsApp next.
Keep going
Photos stay in your own browser. The order link holds the item names, prices and descriptions but no photos, and orders go only to the shop's WhatsApp. Example items and prices are made up. No tax or food rules are stated here: check them where you live. Checked 14 November 2026.