Catalogue guides

Plain guides for small shops that sell by sharing a catalogue.

All guides are our own writing. They avoid tax and food rules, which differ by place, and tell you to check local rules where they matter.

• Taking good product photos with a phoneA catalogue lives or dies by its photos. You do not need a camera or a studio; you need daylight, a
• Writing product descriptions that sellA good description answers the questions a customer would ask in the shop. Keep it to one line in a
• How to show prices in your catalogueClear prices stop half of the questions you get every day. Be simple, be consistent and keep the lis
• Taking orders on WhatsApp without mistakesMost mistakes in small-shop orders come from messages that are unclear or lost. A short routine fixe
• Making a PDF or printout of your catalogueA PDF is the easiest thing to send to a customer or a shop, and a printout is useful at the counter.
• Planning a festival or seasonal catalogueFestivals and seasons bring the year's busiest weeks. A catalogue made two weeks early beats a rush
• Catalogue, WhatsApp Business or a website?Start with the simplest tool that sells. Move to a bigger one only when the simple one starts to cos
• WhatsApp price list makerA simple list to copy

Keep going

• Catalogue makerMake a catalogue
• By shop typeTen examples

Photos stay in your own browser. The order link holds the item names, prices and descriptions but no photos, and orders go only to the shop's WhatsApp. Example items and prices are made up. No tax or food rules are stated here: check them where you live. Checked 14 November 2026.